Tomorrow’s products deserve
better reliability.

The fastest way for growing startups to response to, learn from, and resolve incidents.

Start small. Dream big.

Clay
okta
Grammarly
Canva
figma
Mistral AI
replit
dropbox
Glean
Elastic
poshmark
Clay
okta
Grammarly
Canva
figma
Mistral AI
replit
dropbox
Glean
Elastic
poshmark

Get up and running in minutes.

Reduce downtime with your Rootly reliability starter pack.

Incident Response

Fix issues faster, with fewer people and less effort–directly in Slack.

Rootly AI and automation
Response with Slack
Collaborative Retrospectives
Screenshot of a Slack conversation in the channel #incident-20250915-customer-cannot-checkout discussing checkout failures and investigation updates.

On-call paging

Stay ahead of issues with easy-to-setup on-call schedules.

Alert integrations
Scheduling and escalation policies
Apple and Android mobile apps
Smartphone screen displaying an on-call management app with activity and performance metrics against a colorful mountain landscape background, with app store icons.

AI SRE

Quickly identify root causes, impact, and fixes with AI agents.

Root cause analysis
Suggested fixes
Integrates with your stack
Screenshot of a root cause analysis report showing missing X-PAY-AUTH header causing payment authorization issues, with code snippet highlighting where the header is missing.

Status Page

Communicate issues faster and consistently on your status page.

Public Status page
Your brand, custom domain
Integrated with Slack
Status dashboard for Acme showing some services affected, with checkout and payments marked as affected but mostly operational uptime bars.

Ask about our exclusive Startup discounts.

All the features of Rootly at a fraction of the price.

Up to 50% off

< 100

employees

< $50m

raised

< 5 years

in business

Pay what you can

< 25

employees

Including

Y Combinator logo with stylized Y and text.
Apply now
Book a demo

"We've been able to cut our resolution times in half and reduce the number of repeat incidents occurring over time. Rootly has been one of our best IT investments in terms of ROl.”

quote photoquote logo

Geoff Powell, Sr. Technical Manager

Built for fast moving startups
to move even faster.

Reliable response

Repeatable, predictable processes that help you respond faster and avoid downtime.

Continuous learning

Advanced insights that identify patterns to help you prevent repeat failures.

Supercharged with AI

Automated RCA, fixes, and conversational AI across the platform, even in Slack!

Ready to scale

Grow into advanced workflows, permissions, and reporting at your own pace.

Support you can count on

Responsive, human help when you need it—plus proven best practices to get you live fast.

Focus on building, not fixing

Reduce toil so your engineers spend less time fixing and more time shipping.

You and your teams deserve
modern incident management.